THE TALE OF HOFFMAN
For over three decades, Howard has constantly raised the standard of custom radio imaging.
As Creative Director for KABC/ESPN Radio in Los Angeles for nearly two decades, and now iHeartRadio in New York City he immerses his talents into creating a living brand for these heritage stations.
For news/talk, he's laser-focused on stationality - not ideology - and the result is a broad-based audience that has not been matched since.
On the sports side, he worked directly with franchises and their broadcasters - among them were legends like Vin Scully, Nick Nickson, Charley Steiner and Ralph Lawler - to concoct some remarkable ear candy that tied the teams, the fans and the stations together in one great cheering section.
In 2011, he founded Vitaphone Studios, which maintains a loyal roster of news/talk, music and sports outlets, delivering crisp deadline-intensive results that still win awards to this day.
Get serious about your sound. Get a pro. Call Hoffman.
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